# Advertise with Scottsdale Scoop | Reach 15,000 Scottsdale Locals > Get your business in front of 15,000 Scottsdale locals with a 62% open rate. Newsletter sponsorships, Instagram features and event calendar placements from Scottsdale's most read local newsletter. Source: https://advertise.thescottsdalescoop.com/ --- ## Why the Scoop works Most local advertising fights for attention. A newsletter is invited in. Subscribers signed up because they want it, which changes everything about how your message lands. 👀 ### Attention you can't buy elsewhere 62% of our subscribers open every issue. That's real people reading on purpose, not scrolling past a billboard or swiping away an ad. Your feature sits inside content they chose to receive. 🤝 ### Trust that transfers to you Every issue is written friend to friend by a real Scottsdale local. When your business shows up in that voice, it reads like a recommendation from someone readers already know. 📊 ### Proof after every issue You get a report showing exactly how many people opened the issue and clicked your links. You'll never wonder whether it worked. Sponsors also get a live portal with their numbers. ## Recent sponsor results Real numbers from August 2026 issues, verified in beehiiv, our newsletter platform. 110 clicks from one issue Destinations Abroad's featured placement 71 clicks from one issue ACP Painting's featured placement 62%+ open rate on both issues Typical email marketing runs 35 to 40% ## Ways to show up Every placement is written in the Scoop's voice and clearly labeled as sponsored. You approve every word before it ships. Primary ### Business Feature The lead sponsored feature in an issue. Around 150 words on your business with an image and direct links, placed high where every reader sees it. Best for launches, offers and brand moments. Secondary ### Secondary Feature A compact editorial mention inside the issue. Shorter than a Business Feature but still written in our voice with a link to your site or offer. A great way to test the audience. Monthly ### Monthly Presence Multiple placements across a month so readers see you again and again. Repetition is what turns awareness into visits. Our best value for businesses serious about the Scottsdale market. Beyond ### Beyond the inbox Instagram features to 21,000+ followers, featured slots on our events calendar and sponsorships of Best of Scottsdale. Ask about pairing these with your newsletter placement. ## What it looks like in the inbox Real business features from recent issues. Written in our voice, with your images, offer and links. Scottsdale Scoop · Aug 12, 2026 ![Destinations Abroad featured placement in the August 12 issue of Scottsdale Scoop](/example-destinations.webp) Destinations Abroad · This one feature earned 110 clicks in a single issue. Scottsdale Scoop · Aug 5, 2026 ![ACP Painting featured placement in the August 5 issue of Scottsdale Scoop](/example-acp.webp) ACP Painting · This one feature earned 71 clicks in a single issue. ## Do the math before you spend Advertising budgets are finite. Here's an honest look at how newsletter sponsorship stacks up against the other places a Scottsdale business can put its money. Newsletter *vs* Newspaper Print circulation keeps shrinking and there's no way to know who actually saw your ad. The numbers on this one are stark. Read the comparison Newsletter *vs* Magazine Glossy city magazines are beautiful. They're also slow, expensive and measured by estimates instead of clicks. Read the comparison Newsletter *vs* Meta Ads We run Meta ads ourselves, so we know exactly what they're good at. Earning trust isn't one of those things. Read the comparison ## How it works From first hello to your feature going out, most sponsors launch within a week. ### Tell us about your business Fill out the short form below. We'll get back to you within one business day with availability and a recommendation that fits your goals. ### We write, you approve We draft your feature in the Scoop's voice so it reads like a genuine local recommendation. Nothing goes out until you've approved every word. ### It ships, you get the numbers Your feature lands in 15,000 inboxes. Afterward you get a report with opens and clicks plus access to a live sponsor portal. ## Questions we hear a lot Who actually reads Scottsdale Scoop? Scottsdale locals who want to know what's happening in their city. New restaurants, events, local businesses and hidden gems. They subscribed on purpose, they open at a 62% rate and they click at nearly 10%. If your customers live in Scottsdale, they're in this audience. How fast can my business be featured? Often in the very next issue. Once we've agreed on a placement, we draft your feature, you approve it and it ships. The whole process usually takes less than a week. Do I need to write anything? No. We write your feature in the newsletter's voice because that's what readers respond to. You review it, request any changes and approve the final version. How do I know it worked? Every sponsor gets a report after their issue with total opens, impressions and clicks on their links. You also get access to a live portal where your numbers update automatically. What does it cost? Placements are priced by format and frequency and packages start at a level that makes sense for a local business testing a new channel. Tell us your goals in the form below and we'll send current rates and availability. Is my competitor already in there? Maybe. We work with one sponsor per issue in most categories, so the earlier you reach out, the more dates and placements you can pick from. ## Let's get your business in the Scoop Tell us a little about what you do. We'll reply within one business day with rates, availability and a recommendation. 🌵 ### Got it. Talk soon! Your inquiry is in. We'll reply within one business day with rates and availability.